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Samke Mhlongo

Speaker | Entrepreneur


Samke Mhlongo is fast-becoming one of South Africa’s most recognizable personal finance figures. The Wealth Coach and founder of The Next Chapter (“TNC) Wealth Partners sharpened her expertise during her 7-year tenure as a private banker at Investec Private Bank, where she quickly became the go-to banker for public sector executives and high net worth entrepreneurs operating across different industries. It is during this time that Samke was heightened to the unique personal finance challenges and behaviours of South Africa’s middle class. This curiosity led to her conducting her MBA study into consumer financial behaviour. The results led Samke to seek out additional platforms on which to share her expertise with a wider audience. Thus, the independent wealth coach, corporate speaker, media commentator, writer, and financial inclusion advocate was born.

Samke offers individual wealth coaching through her company TNC Wealth, and through Maureen Kark and Associates - a boutique wellness company to which she was appointed upon Investec Group CEO Stephen Koseff’s recommendation. Samke is also a corporate speaker, panel moderator and MC. Some of Samke’s previous clients include SASOL, Anglo American, Standard Bank and Accenture. More notably, Samke was invited to give the keynote address at the 2017 CELD Woman and Finance Summit where she presented her talk titled “Managing Money and Building the African Woman’s Wealth Base”.

Referred to by CNBCAfrica as a “personal finance goddess”, Samke is a resident on VOW FM’s Business Wrap, regular commentator on CNBCAfrica, eNCA, Talk Radio 702 and PowerFM; finance contributor for DESTINY magazine, and a financial inclusion champion of The Graça Machel Trust. In addition, Samke is the youngest board member of state-owned mineral research technology agency MINTEK, and serves on the Audit & Risk Committee.

Samke holds an Accounting degree from the University of Cape Town, Postgraduate Diploma in Management from the Wits Business School, and an MBA from the same college completed with a dissertation titled Factors contributing to over-indebtedness in black South African females.

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